... Now, I’m an admirer of Gwyneth Paltrow, based on her performances in a number of films. So, as Bingham’s article cites Paltrow’s ‘lifestyle website Goop [sic]‘, I perambulated over for a look. Well, it is certainly a very swanky looking place; very professionally maintained; very ‘convincing’ marketing (oh yes, marketing – there is plenty on sale there) pitched at the pre-convinced and the too-‘open-minded’ curious. With prominent announcement of ‘the annual GOOP DETOX’, replete with enticing colour photographs of… well, food...
Read the full post: Detox? What a load of old goop! | Lee Turnpenny
