Gwyneth Paltrow has been using her celebrity to promote a “lifestyle brand” she calls “Goop.” The site recommends all sorts of medical nonsense, like detox, earthing, putting stuff up your vagina, and the usual scaremongering about “toxins” or whatever. Recently I wrote about Goop’s promotion of magical stickers that are alleged to align and balance your vibrations.
Deservedly she has received push back from science communicators who are trying to raise the level of scientific literacy and critical thinking in the world. The concern is that she is spreading misinformation and pseudoscience, which is increasingly harmful in our modern technological world.
One highly vocal critic...
Read more of Steven Novella's post here: NeuroLogica Blog | Goop Strikes Back